Web Design Services

Confused about which designer to choose? The term "web designer" is used quite loosely and it has become difficult to distinguish between a professional web designer, web developer, or hobbyist. True web design entails numerous skills but generally optimizes a client's web presence by managing graphic design, web copy, and source code. The end result is an effective website, which achieves your goals. To the right is an independent music site we conceptualized and created for Latticesphere Records based in Cleveland, Ohio. Latticesphere is dedicated to promoting independent music by offering a free portal for independent musicians to gain recognition for their artistic achievements.

Do you have a web site that you really like? To the right is an example of a familiar design template that we copied from the Maneki Group's website design for a specialty instrument manufacturer, Circuit Equipment Corporation. It uses static html and represents the simplest form of website. We can customize web templates to any style or create one from your ideas and corporate look and feel. You can purchase a variety of templates from the web for almost nothing and we can do the customization for you.

The true skill here is in coordinating and planning the various technologies so that today's needs will be met while planning for tomorrow. A more appropriate name for a web designer would be web strategies coordinator. The Maneki Group's involvement in web strategy coordination includes web administration, site makeovers, web copy, graphic design, maintenance, web marketing strategies and the implementation of compatible web applications. If you have a web design requirement then do not hesitate to contact The Maneki Group so that we can assess your needs and make a recommendation. We can personally assist you in selecting the right design and type of website to meet your business needs.

Web Infrastructure Web infrastructure starts with selecting a web hosting service for your site. There are a variety of web server applications and email configurations to choose from. Their selection depends on your existing needs, future needs, and budget. A customized template is designed from which all other pages are derived. The purpose of the template is to centralize the look and feel of your site and to reflect your corporate brand.

Web Content: Graphic Design and Text

Web content is vital to the propagation of your corporate message through the Internet. Web content is comprised of two components, the graphic and copy elements. The graphic element is time consuming and requires an artist to create customized graphics. This is what gives your site it's look and feel and reflects your corporate message. The text element requires a variety of factors to be taken into consideration. It must send a clear and concise message to your customers, while at the same time contributing to search engine rankings and key word and phrase relevancy. If you already have a website then you may want to learn more about how we can improve your existing site. Our services include site makeovers, web maintenance plans, and key word & key phrase enrichment programs.

Supporting Applications and Files

As mentioned earlier, there are a number of third party web solutions, which can be integrated into an existing site. These include solutions such as Macromedia Flash animations, database applications, contact forms, site search engines, online technical support and others. Supporting documents include media, portable document files (pdfs), zipped application files, instrument drivers and others. The Maneki Group is experienced in designing web sites that integrate third party solutions and support applications into existing web infrastructures.

Web Site URL Submission

Once a site has been completed then web propagation and promotions begin. Propagation refers to building search engine rankings and links to the World Wide Web. These "store fronts" are necessary for your business presence on the web. Promotions refer to artificially inducing traffic to your web site. This may be done by soliciting search engine traffic through keyword purchase, publishing electronic copy, outside advertising, and directory listings to name a few. Normally this process can take weeks or months to complete however, there are cost-effective ways to expedite the process. Contact The Maneki Group to find out more about how we can help you resolve your web design and promotion needs.